Daniel Kahneman’s ‘Thinking, Fast and Slow’ is one of the most popular books that got people thinking about heuristics & biases. When we think about it in the context of fintechs and banks, it has more than a few lessons on how consumers engage on a myriad of...
Tsaheylu, in the language of the Na’vi, means bond. (Sounds unfamiliar? It is the language spoken in the 2009 sci-fi film, Avatar!) With Tsaheylu, Na’vis - the people of the Pandora biosphere - can use their cute tails to connect with the life around them. They...
As the Second World War intensified, women were asked to fill in for the jobs that were usually done by men (who were now on the battlefield). Some of them were physically hard jobs. This rapidly enhanced a trend of trousers and slimmer skirts for women. These outfits...
Data tables were once called Information Systems. MIS then became Dashboards. Dashboards transformed to Data Visualization. Which is now Data Storytelling. But the real story gets hidden under these constantly evolving terminologies. Each step of change carried its...
The other day, I clicked on a link that was about the imminent death of third-party cookies. I was prompted to ‘Accept all cookies’ before I proceed any further! We are supposed to say no to third-party cookies by the end of 2023. While I am waiting for the day, I...
It would have been the late-90s. A self-sufficient old couple next door was enjoying their Sunday afternoon tea when the man collapsed. It looked like a cardiac arrest. Across the street lived a successful orthopedic surgeon. While waiting for the ambulance, we asked...
We can complicate discussions on data till eternity. But at the root of it all, data can help us solve 2 primary clusters of problems. Finding patterns Establishing a causal link Finding patterns is the easy part. Machines, algorithms, and even ‘analysts who do not...
Use the KonMari method for a data ETL strategy that sparks joy for your organization To the uninitiated, Marie Kondo is the world’s most famous tidying up consultant (thanks to Netflix). Her trademarked KonMari method is all about how one can declutter their living...
There are certain times in sport where a team loses the plot even before the game really heats up. Crucial errors early in the game overhang and determine the eventual result. The 1998 football World Cup final between France and Brazil comes to mind. Brazil chose to...