AI MARKETPLACES
maya.ai Marketplace Pilot
Launch an offers marketplace in 4 weeks. Boost activation rates, increase spend, and enhance customer loyalty with precision-targeted offers
Give Your Customers an AI-Led Personalized Offers Marketplace
Intuitive, multilingual marketplace on white-label web app with pre-built offer packs and cold-start personalization.
User Experience: Seamless Engagement
Bilingual PWA: English & Arabic at your fingertips
Instant access: No login, one URL, any device
Smart onboarding: Taste Collection for tailored recommendations
Instant access: No login, one URL, any device
Smart onboarding: Taste Collection for tailored recommendations
Offer Sourcing: Diverse & Dynamic
Global reach: 50+ offers in UAE & Singapore via maya.ai
Bank’s existing offers: Inclusion of the bank's current offers in the marketplace.
Partner offers: Leverage offers from partners like Visa
Bank’s existing offers: Inclusion of the bank's current offers in the marketplace.
Partner offers: Leverage offers from partners like Visa
Offer Management: Total Control
Effortless updates: Add offers individually or in bulk
Full lifecycle: Enrich, review, publish, and track performance
One platform: Manage all offers with ease
Full lifecycle: Enrich, review, publish, and track performance
One platform: Manage all offers with ease
Personalization: AI-Driven Relevance
Digital data: User interactions and clickstream data
AI-led matching: Based on user behavior & context
Location-based: Domestic & international offer visibility
AI-led matching: Based on user behavior & context
Location-based: Domestic & international offer visibility
Launch Within 4 Weeks
Tailored rollout ensuring minimal disruption and maximum impact on your card portfolio
Week 1 - 2
Setup & Configuration
Onboard offers from Crayon Data, Bank, and partners.
White label the PWA and configure the personalization engine.
White label the PWA and configure the personalization engine.
Week 3 - 4
Test & Publish
Internal testing of the platform, including user onboarding and recommendation features.
Implementation of marketing banner on digital assets
Implementation of marketing banner on digital assets
Week 5 - 12
User Testing
User testing with selected cardholders in UAE and Singapore.
Collect feedback and data on user experience and engagement.
Collect feedback and data on user experience and engagement.
Week 13 - 16
Evaluation & Reporting
Analyse pilot results and present findings and recommendations
Track Key Engagement Metrics to Measure Impact
Monitor key metrics and adjust strategies on the fly
Given the short duration of Pilot, it will not be feasible to observe significant changes in customer spending. Instead, the focus will be on key engagement metrics to measure the impact of the platform. These metrics include:
View Rates
The ratio of content views to total visits
Viewer Rate
The proportion of visitors who actively engage with the content
Redemption Rate
The ratio of offer redemptions to views
Redeemer Rate
The proportion of users who redeem offers compared to those who view them
Pre vs. Post Campaigns Spike
he variation in view and redemption rates before and after specific campaign executions, depending on Bank’s implementation of suggested campaigns and notification of campaign dates for accurate analysis.
Session Time
The average duration of user sessions on the platform
Repeat Visitors
The number of users returning to the platform over the Pilot period
These engagement metrics will be benchmarked against the performance of Bank’s existing digital portal to assess relative improvements.
Measure Outcomes Aligned with Your Business Goals
Clear benchmarks for success, from increased customer engagement to heightened card usage
Demo
Functional demonstration of the offers marketplace platform.
Compliance
Compliance with relevant regulations and standards
Refine
Iterate, test, and refine your solution. Find your product-market-fit and unlock new synergies with the maya.ai suite
Tracking
Positive impact from user testing on user engagement metrics (e.g., offer views, clicks, redemptions)
No Data, Infrastructure or Tech Integration Needed
Our flexible cold start deployment ensures smooth implementation without needing any tech bandwidth for your enterprise.
Tech Team's Role
No Technical Integration Required
The Pilot will be executed without any technical integration with Bank’s systems
No Infrastructure Required
Solution will be hosted on private cloud instance managed by Crayon Data
No Data Required
The solution will not require access to any data from the bank
Marketing Team's Role
Provide Brand Guidelines
Logo usage and color palette
Share current offers
Offers sourced by current teams or partners
Publish Web App
The marketing team will publish the PWA to existing digital channels through a banner.
Drive Traffic
The marketing team will drive traffic to the PWA through regular campaigns.
Business SPOC's Role
Coordination
Coordinating efforts between Bank & Crayon Data
Pricing Model Aligned with Your Success
One-time setup fee and a monthly subscription fee
Inclusions
Offer Sourcing and Management
Ingest and clean bank's offer metadata & creatives
maya.ai Cross border merchant offers
VISA / Mastercard Offers
maya.ai Cross border merchant offers
VISA / Mastercard Offers
User Experience
White-labeled Progressive Web App (PWA)
Data Management
Ingest, process and enrich digital interaction data
AI-led Recommendations
Digital interaction-led recommendations
Learn More
Interested in a larger scope for your offers marketplace? Visit our pricing page to find the best fit for your needs and see how our packages can deliver the results you're looking for.