Why does Big Data matter to us, after all? Why should we use tools and mathematical models to analyse data – both structured and unstructured? It’s because we believe data can deliver insights, help us find patterns in human behaviour – that we cannot distinguish with our naked eyes and traditional tools — and enhance our decision-making. So, Big Data in a broad sense is anything related to decision-making.
We’ve compiled top videos from Youtube, explaining Big Data’s impact on our daily lives — in our choices and decision making. Some videos might not be directly relevant to Big Data and its technologies, but we included them as when linked with big data, they offer deep insights in understanding the underlying psychology of human choice and decision-making. Your suggestions are welcome to improve this list. So, let’s get started …
Sheena Iyengar: The art of choosing
Barry Schwartz: The paradox of choice
Jennifer Golbeck: The curly fry conundrum: Why social media “likes” say more than you might think
Alessandro Acquisti: Why privacy matters
Jer Thorp – The Weight of Data
Kevin Slavin: How algorithms shape our world
Philip Evans: How data will transform business
Jameson Toole – Big Data for Tomorrow
Big Thoughts on Data with IBM’s Jeff Jonas
Gigaom Structure 2010: Dealing With The Data Tsunami: The Big Data Panel