Customer Lifecycle: Engage Customers

Boost spends in the travel category

usecase hurdle

The hurdle

Banks need to increase spends in the travel category. However, they struggle to personalize offer recommendations from their travel portfolio

The solution

Based on customer affinity, can

  • Map connections between different countries and cities
  • Predict the next-best international destination for a customer

Customer proof

usecase icon customer proof

For a leading bank in India

~100Mn USD spends driven

in international and domestic travel categories